A Sexual Photo and a DolphinShaped Pen: Effect of Visceral State on Hedonic Choice

  • Lisha Geng
  • Jaewoo Joo
Palabras clave: Visceral state ; hedonic ; utilitarian ; temporal distance

Resumen

We investigate whether visceral state and temporal distance influenced their choice between a hedonic and a utilitarian product. 

Publicado
2023-07-04