La Estética Visual en los Productos de Diseño Industrial: Influencias, Tendencias y Nuevos Paradigmas

Abstract

This analysis delves into the evolution of visual and functional aesthetics in industrial design, emphasizing its impact on consumer perception and the development of sustainable and inclusive products. It examines notable cases such as Philippe Starck’s organic designs, Karim Rashid’s radical innovations, and Apple’s functional approach, demonstrating how aesthetics contribute to brand identity and market acceptance. Qualitative and quantitative research methods are employed to understand the interplay between design, aesthetics, and functionality, integrating diverse methodological perspectives.