Imagen digital y sitios de redes sociales en internet: ¿Más allá de la espectacularización de la vida cotidiana?

Abstract

In recent years, greater access to mobile phones, laptops and the Internet have
allowed, among other phenomena, a considerable proliferation of digital images that
people produce, share and consume in their free time. In this private space of freedom
boundaries between work space and leisure have been increasingly blurred: the “electronic collars” defined by Deleuze.
The digital image serves as a record of the various aspects of everyday life, where the symbolic and the imaginary function on the basis of shared meanings (Zecchetto, 2010) that
the citizen (contemplative-producer) now shares instantly.
In this paper we present some hypotheses to analyze how, from the social appropriation
of digitized images, transformations occur in central aspects of human communicability.
In this regard, we note that social relationships mediated through digital images could
accentuate some phenomena such as the spectacle-like-experience indicated for decades
by authors like Debord. Similarly, we inquire about specific registration forms of lived
experience through sharing production of digital images through the use of ICT, for the
specific case of social networking sites on the Internet.