Lorenzo Blanco: entrevista

  • Lorenzo A. Blanco
Keywords: Public Relations; Estratégica® Communication; Corporate Reputation; corporate image; organization; communicational management; plans of communication; public; corporate communication; institutional communication

Abstract

As a finishing touch, the publication includes an interview to Lorenzo Blanco, one of the most outstanding
personalities of PR in Argentina, who has been one of the precursors of Public Relations in the country. A warm and intimate conversation about Public Relations in a retrospective glance is held with the stamp of his experience and professional knowledge.

References

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Published
2019-10-16
How to Cite
Blanco, L. A. (2019). Lorenzo Blanco: entrevista. Cuadernos Del Centro De Estudios De Diseño Y Comunicación, (28), 35 a 43. https://doi.org/10.18682/cdc.vi28.1533